More July Assignments + An Open Invitation to Pitch for 2 New Outlets

Jul 08, 2025

Good morning … are you all busy shopping for Amazon Prime Day deals (my latest article for Yahoo)? Yes, I already ordered the things that have been sitting in my shopping cart for the past few days.

I’m getting ready to head out on a very epic adventure this Friday: 30 days in Europe, 8 countries, 4 cruises. Then I come home for a few days before heading back to Europe for one more summer cruise. While you might think all these cruises will blend together, they are all on very different ships, which will be a cool experience:

a yacht that holds just 38 passengers (smallest one I’ve ever been on)
large ship that holds 3,200 passengers
river boat that holds 150 guests
THE WORLD’S LARGEST CRUISE SHIP, which holds 7,500 (this is the preview cruise)
an expedition ship (my first!) that holds 100 guests

I’m wrapping up some assignments (hopefully you can help) and starting to pack … let the adventure begin!

Jill

PS: Have you followed me on Yahoo yet? Check out my profile to see the types of stories I’m covering (pretty much anything under the lifestyle umbrella, with a heavy emphasis on travel, food, and ecommerce) … I’m open to interesting pitches. For instance, this article is blowing up.

PPS: Are you following me on Forbes yet? I’m only open to travel pitches here, but that’s still a large umbrella!

Work 1:1 with Me!

Does this sound familiar?

You’re firing off pitches, chasing media opportunities, and doing everything by the book—but it’s just not working.

🚨 Your pitches are getting ignored.
🚨 You’re not landing the coverage your clients deserve.
🚨 You’re questioning the entire industry and your future in it.

The media contacts you spent years building? Laid off.

Writers and editors? Overwhelmed and not responding as often.

Your emails? Just more noise in flooded inboxes.

The harsh truth: The old-school PR playbook doesn’t work anymore. It’s time to adapt, pivot, and re-strategize.

That’s exactly what I help publicists do.

And I just opened up three spots to work privately with those who want to:

✅ Skyrocket pitch open rates, so your emails don’t vanish into the void
✅ Build real and long-lasting relationships with journalists that make coverage easier for years to come
✅ Improve ROI on in-person and virtual events, press samples, and press trips
✅ Create angles and hooks that make your clients’ stories impossible to ignore
✅ Nail your clients’ competitive edge — so they stand out as the only choice
✅ Navigate today’s shifting media landscape with confidence

We’ll work together over the next few months to get you serious results—quickly.

Would you like to work together?

Simply email me at JillSchildhouse@gmail.com and I’ll send you more info.

Buy an Ad in This Substack That 7,500+ Publicists and Journalists Read Each Week

Do you have a course, book, conference, event, tool or service that you’d like to promote to the 7,500+ publicists and writers who subscribe to my newsletter?

Humble brag alert: My average open rate is 45%, so this is a highly engaged audience (PS: that open rate is MORE THAN DOUBLE what’s considered “good” for marketing!).

Contact me today to discuss sponsorship opportunities: JillSchildhouse@gmail.com

Testimonial from a recent sponsor:

Choosing to regularly advertise with Jill has been transformational for our business. Not only has she fostered such a genuine connection with her audience, but she’s also a complete natural at helping our business form the right copy to connect with the right person at the right time. It’s not even really in an advertisement – it’s an honest-to-goodness placement of her trust in your business to her loyal readers!

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If you find this newsletter valuable, please click the share button below and send it to your colleagues … the more, the merrier!

Share Jill Schildhouse's Call for Pitches

—— Current Editorial Needs ——

1. Yahoo: Best Travel Shoes for Problem Feet

Pitch me the comfiest (but still cute!) shoes for wide feet, plantar fasciitis, bunions, etc. The goal of this story is to help people with problem feet be able to enjoy all the walking needed on their vacations
This can be sneakers, sandals, boots, heels, etc.
REQUIRED: a photo of the product AND a photo credit
Subject line: Yahoo Travel Shoes for Problem Feet
Email: JillSchildhouse@gmail.com
Pitch by: Thursday, July 10

2. Franklin Prosperity Report: Traveling with a Cause

I’m looking for 2 things:
- 1. An expert to discuss traveling with a cause, the pros/cons, what to look for to ensure the cause is actually benefiting, etc.
- 2. Companies that offer travel with a cause adventures: some can be volunteer opportunities, but also sustainable travel (like for real, not greenwashing) or spending money that goes to worthy causes, building infrastructure in other countries, etc.. Maybe there are tour companies that specialize in this?
Subject line: Franklin Travel with a Cause
Email: JillSchildhouse@gmail.com
Pitch by: Friday, July 11

3. Scottsdale Visitor’s Guide: I’m looking for the most incredible hotel suites in Scottsdale

Think: luxury suites and villas that offer unparalleled privacy and opulence, insane ammenities, and more
Subject line: Scottsdale Suites
Email: JillSchildhouse@gmail.com
Pitch by: Monday, July 14

More Useful Info

Other journalist newsletters definitely worth subscribing to: Be sure to follow my trusted colleagues so you can stay up-to-date on their pitching needs: Alice Dubin, Aly Walansky, Nicole Pajer, and Joni Sweet.
Have you signed up for my OTHER Substack newsletter yet? It’s a joint venture with Nicole Pajer and we do deep dives into the media industry to help PR pros increase their ROI. Check it out here!

Jill Schildhouse's Media Insights and Assignments

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