š An Attitude of Gratitude š¦
Plus your last chance to use these Friendsgiving discounts for Substack subscriptions and consulting sessions!
Happy Monday of what will be a very short week for most of us!
Iām sending out a short newsletter with a few updates before everyone scatters for the holiday :) Hereās a sunny Scottsdale vibe to enjoy in case itās cold where you are!
Iām so grateful for each of you. When I started this Substack at the end of 2021, I never expected it would blossom into a newsletter that 3,600 publicists would be so engaged with! Iāve gotten to know so many of you through our interactions in Ask Me Anything sessions, your comments on my Substack posts, Top Tier consulting sessions, and of course all of your responses to my calls for pitches! Thank you for supporting me and making my job easier every day!
It apparently wouldnāt be a Q4 newsletter without including some more industry layoff news. Protocol is no longer, and it looks like Gannett is ramping up for a rough start to December:
Iām personally starting to feel the effects of the industry shift ā¦ Iād normally have a bunch of December assignments on my plate by now, but I only have a few. Hoping thatāll change next week! However, since Iām a complete workaholic, Iām going to look on the bright side: I wonāt have to work through Thanksgiving, as Iāve done in years past. And that means I can really enjoy some down time with my family ā¦ my fiancĆ©, schnauzer and I head up to the White Mountains on Wednesday to spend a nice, relaxing few days with my parents. Itāll be COLD up there, but cozy! Plus, my mom is making all my favorite foods, of course.
Reminder that Iām currently offering 40% off annual Substack subscriptions for Friendsgiving.Ā What do paid subscribers get? Access to my Ask Me Anything Zoom sessions, all my industry insights, and my full archive of past paid posts full of tips/tricks! For example, my next paid newsletter, which will be out next week, delves into the 6 Things You Should NEVER Ask a Journalist to Do! And Iām hosting one more AMA in 2022!
Iām still looking for the perfect rolling bags for Travel + Leisure, so please send anything that fits the specific requirements Iāve detailed below.
Have a safe and healthy Thanksgiving!
xoxo,
Jill
PS: Did you catch my episode of The Pitchinā and Sippinā Podcast with Lexie Smith of THEPRBAR last week? In it, I discuss how I got my start in magazines and freelancing, pitching preferences, how to break into freelance writing, different ways publicists can become a journalistās BFF, myĀ Top Tier Consulting sessions, and, of course, Substack. Find it here or here.
PR/Coms Job Opps
PlantedSeed is looking for an account exec with CPG experience.
Interdependence Public Relations needs a Director of PR (Entertainment).
USAA is looking for a Director of Coms in Phoenix (talk about a job with amazing benefits!)
Clackamas County (IMHO, one of the most beautiful spots in the country!) needs a PR specialist.
If you have job opps for me to share, please send them to JillSchildhouse@gmail.com with the subject lineĀ PR Job Opps. And if you land one of these gigs, please let me know ā¦. it warms my heart!
Book a Consulting Session for 25% Off Today!
Nicole Pajer and I have teamed up for Top Tier Consulting, where we offer a variety of customized consulting packages for agencies and freelance publicists to help take your media hits to the next level ā¦ and weāre offering 25% off if booked this month for Nov/Dec sessions. These include:
Pitch Perfecting Strategy Session (OUR MOST POPULAR SESSION!)
Become a Journalistās BFF: Networking and Relationship ManagementĀ Session
Hosting the Perfect Virtual and/or In-Person Media Event Session
Agency Q&A Session
Press Package 101Ā Session
Press Trips Invites and Itineraries Session
Hosting the Perfect Virtual and/or In-Person Media Event Session
Weāre excited about this new venture and look forward to helping you become even better at what you do. Visit ourĀ websiteĀ to learn more about the services and sessions we provide ā weāre looking forward to work with you!
Last Chance to Get 30% Off Top Tier Consultingās Substack!
Our weekly posts are chockfull of meaty and actionable information. Here are some of the other important topics weāve covered recently:
8 Things That Make Writers Want to Work With Publicists Again
Part 2: A Look Inside the Process of How Writers Handle an Inbox Full of PR Pitches
Part 1: A Look Inside the Process of How Writers Handle an Inbox Full of PR Pitches
Everything You REALLY Want to Know About Pitching Gift Guides
ā Annual subscriptions are 30% off right now, so itās a great time to upgrade and check out all the industry insights youāve been missing out on! ā
Letās Collaborate on an Instagram Campaign!
Follow my travels on InstagramĀ ā and with 17k followers, Iām available for your clientsā brand campaigns and collaborations, too! Happy to share my media kit and rate sheet upon request.
Got Affiliate Marketing Questions?
Do you have questions about navigating affiliate marketing? Publicist Sarah Karger co-created a course calledĀ Ultimate Masterclass and Introduction to Affiliate Marketing for PublicistsĀ and itāll answer ALL of your questions!
Please Share this Newsletter With Your Colleagues
If you find this newsletter valuable, please click the share button below and send it to your colleagues ā¦. Iām especially looking for more travel publicists, publicists who rep healthcare and wellness professionals (dietitians, doctors, mental health, etc.), and of course product-focused publicists too! The more, the merrier!
***Recently Published Pieces***
(Thank you for your help!)
Readerās Digest: Ulta vs Sephora (gave this article a fresh update)
Readerās Digest: Amazon Prime Gift Guide (I got SO many of you in here!)
Readerās Digest:Ā The Best Smart Doorbells
Menās Health:Ā Your Holiday Travel Fit Kit
Estate:Ā Hereās the LAUNCH issueĀ (my article is on page 92)
TripSavvy:Ā The Best Alaska HotelsĀ ā based on my recent press trip!
Now, it's time to get the word out! When you and your clients share your coverage on social media, please be sure to tag my accounts:Ā Instagram,Ā TwitterĀ andĀ LinkedInĀ (and please connect with me yourselves!).
āā Current Editorial Needs āā
Travel + Leisure: The Best Rolling Backpacks, Rolling Duffels, and Rolling Weekenders (LAST CALL!)
Notice a theme? Everything must ROLL! (But not looking for traditional suitcases.)
Affiliate Requirements:Ā Skimlinks, Rakuten, Impact, Pepperjam, ShareASale, and CJ. Amazon is good, as are major .com retailers.
Iād especially like to hear from Patagonia, Landsā End, Eddie Bauer, The North Face, and L.L. Bean please!
Subject line: Best Rolling Bag + Add The Product Name
Email: JillSchildhouse@gmail.com
Pitch by: EOD tomorrow
More Useful Info
Agency-wide Substack subscriptions available:Ā Just shoot me an email with how many publicists will need access to my paid newsletter and Iāll send you a custom quote (which includes a group discount, of course!).
Sponsorship opps:Ā Do you have a course/book/conference/tool/service that youād like to promote to the 3,600+ publicists who subscribe to my newsletter? Contact me today to discuss sponsorship opportunities!
Other journalist newsletters definitely worth subscribing to:Ā Be sure to follow my trusted colleagues so you can stay up-to-date on their pitching needs:Ā Alice Dubin,Ā Bryce Gruber,Ā Aly Walansky, andĀ Nicole Pajer.
Happy Thanksgiving Jill! So grateful for you xo
Pretty pic! I'll still be working up until Thanksgiving, but just in case... hope you have a filling Thanksgiving! Thankful for you! XO